I am Somebody... Let the world know your name!

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Lecturer in Confidence Building and Assertiveness

Lecturer in Beauty specialising in Make-up

Radio Presenter of The Sherry Dixon Show

Columnist for Makin Style Magazine

Managing Director of Sherry Dixon Consultancy

Managing Director of Women On the Crossroads CIC UK.


Health and Beauty has been her passion for over 30 years so it was only natural that she founded the Sherry Dixon Beauty Workshop which focus on the particular needs of the skin, beauty and the general wellbeing of women but in particular women of colour.


Sherry was the Editor at Pride Magazine, starting out as a Beauty Editor and later became the Editor and a leading name in health and beauty for women of colour in the UK.


After ten years of being with Pride, in January 08 she embarked on a new venture which is traveling the world promoting her motivational workshops. Although Sherry host many motivational seminars titled Women on the Crossroads, she is joined by many professionals who are able to discuss and give expert advice on topics that affect women.



Calvin Rattray has been associated with the world of hair and beauty for the last two decades. Formally working in a Blue Chip Company, Mr Rattray decided to venture into the world of hair and fashion. After seeing a niche in the market for a modern Afro hairdressing salon using professional stylists’ and branded products, Calvin and his team set about building this vision of a salon that would provide first-class hairdressing services in a welcoming and embracing environment. The first Hype Coiffure salon was launched in Balham South West London in 1995. Soon after a salon in Tulse Hill Brixton was launched and then later their flagship branch in Clapham Junction Battersea followed.


Calvin’s main philosophy has been wrapped around the education of his staff in order to give them the ability to operate at a high level not only in hairdressing but also in customer care and in life skills. “I am a true believer of motivating my staff in order for them to progress in their future careers” says Calvin Rattray.


Under the leadership of Mr. Rattray his team has won over 40 prestigious awards, including the coveted British Hairdressing Award, Afro Hairdresser of the Year 2010, Black Beauty/Sensational Hair Awards Afro Stylist of the year 2013 and in 2014 both Southern Stylist and Colourist of the year.

Calvin has sat on a number of community committees and industry panels and believes in giving back to society to motivate, inspire and empower the youth of today and believes they are our rising stars and the leaders of the future. That is why Calvin Rattray is supporting LACE.

 Endorsing for LACE



''The concept of LACE is so empowering - a celebration of so many positive people under one roof. I am so happy that LACE was a success and imagine three year ago this idea was a thought, a seed, which has grown and has produced beautiful colourful fruit. But most of all I am happy that a gift of life was offered to the ACLT, a charity I totally support. Big applause to all who made this project visible''....Sherry Ann Dixon (2013)

Sickle cell LACE2015


Sickle Cell Society UK August 21, 2015 · Sweet! LACE 2015--London's hottest new fashion and cultural event--has got a mention in My Trinity Magazine!



"On behalf of the ACLT Charity and the patients and families we represent in the UK and around the world,  I would like to say ‘thank you’ to you and your team for supporting ACLT charity over the last 2 years (2013 & 2014)."

Beverley De-Gale, OBE - Co-Founder and Director of Operations


Celebrating life, positive living & lifesaving donors


"Thank you very much for the support LACE has given to ACLT over the last two years (2013 & 2014)."

LACE events have helped to raise valuable awareness about the need for stem cell (bone marrow), blood and organ donors."

Gregory Alleyne - Community Fundraising

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